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How do I show or hide blocks with conditions?

Learn how to control block visibility using customer tags, order history, metafields, and flexible AND/OR rules.

Updated August 1, 2026

By default a published block is visible to all customers. Use the Visibility tab to restrict who sees it.

Action. Choose whether matching customers see or do not see the block.

Rules. Combine any of: customer tags, order history, metafield values. Group rules with AND / OR to build nested logic (e.g. “VIP tag OR total spent > 500”).

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